Geico commercial echoes Bob Newhart

This is my new favorite commercial. I am already practicing how to add “mamby-pamby land” and “Jackwagon.” I love R. Lee Ermey, who has made a lifetime of playing the same character … which is totally cool.

I think the real reason it resonates so well, though, is that it seems informed by this classic Bob Newhart sketch. Newhart is a national treasure. His original Bob Newhart Show is still one of the funniest shows in the history of the medium.

Anyway, enjoy the videos and just keep saying to yourself: “I’m OK, You’re OK” (or whatever mantra you happen to cling to these days).

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